Shankman’s got it right. Too many people don’t understand the benefit of a service like Twitter; they prefer to blast out ‘yogurt’ messages about what they are doing without first thinking about whether the info may even have value to anyone.
As he explains, it doesn’t take much more to send out a ‘yogurt information’ message though.
Twitter is a tool, and like any tool, it takes some skill to use it effectively. If you don’t have the skill, what to do? Start by watching other twitterers. See what you like and don’t like.
Say what? Start by watching this video: http://tinyurl.com/cckrh2
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